Let’s be honest — Pinterest is one of those platforms we can scroll on for hours.


You start looking for outfit ideas… and somehow end up planning a dream kitchen, your next vacation, and a new business — all at once.


But what if I told you that you could actually get paid for that?


Yes, people are earning $25–$50 per hour organizing Pinterest boards — and the best part? You don’t need to be a marketing expert or influencer to start.


Here’s exactly how it works (and how I did it myself).


Step 1: Realizing Pinterest Isn’t Just for Fun


Pinterest is not just a “cute idea” app — it’s a visual search engine.


Small business owners, bloggers, and digital creators use Pinterest to drive traffic to their websites, products, and courses.


But here’s the thing:
Most of them are too busy to organize their boards or post consistently.


That’s where you come in — as a Pinterest organizer or virtual assistant.


Your job? Keep their Pinterest presence clean, organized, and optimized for visibility.


💡 Think of it like digital decluttering — but for someone’s business.


Step 2: What You Actually Do as a Pinterest Organizer


So what does “organizing Pinterest boards” really mean?
Here’s what your daily tasks might include:


✅ Cleaning up messy boards (removing duplicates, broken links, or off-brand pins)
✅ Renaming boards with SEO-friendly titles
✅ Creating new board covers using Canva
✅ Rearranging pins into categories (products, ideas, themes)
✅ Writing better descriptions for boards and pins
✅ Scheduling pins using tools like Tailwind


You don’t need to be a designer or marketing expert — just someone who loves visuals, aesthetics, and staying organized.


Step 3: Who Hires Pinterest Organizers


You’d be surprised at how many people are looking for this help:
• Bloggers who have years of random pins with no structure
• Etsy sellers who want clean, keyword-optimized boards
• Coaches, influencers, and brands who use Pinterest for marketing


Basically, anyone who runs a business online and uses Pinterest as part of their content strategy needs organization.


💡 Hint: Many don’t even know “Pinterest organizer” is a real service — but when you offer it, they’re grateful (and happy to pay for it).


Step 4: How Much You Can Make


Here’s the fun part.


When I first started, I charged $25/hour to clean up boards.


One client paid me $75 to organize 3 of her business boards — it took about 3 hours.


Another client asked for full optimization (titles, descriptions, covers, and scheduling), and I made $300 that week.


💰 Average rates:
• Beginners: $20–$25/hour
• Intermediate: $30–$45/hour
• Experienced Pinterest VAs: $50+/hour


And once you build a few testimonials, you can start offering monthly packages instead of hourly rates.


Example:


“Pinterest management package – $250/month (includes organization, posting, and analytics).”


Step 5: Tools You’ll Use (All Free or Affordable)


Don’t worry — you don’t need fancy software.
Here’s all you’ll need to start:


🖥️ Pinterest account — create a business profile to learn analytics and insights
🎨 Canva — to design custom board covers
🕓 Tailwind or Buffer — for pin scheduling
📊 Google Sheets — to track client tasks
🧠 ChatGPT — to help write pin titles and board descriptions faster


That’s it. You can start today with free tools and upgrade later if you wish.


Step 6: How to Find Clients


This is the part everyone overcomplicates — but it’s simple.


You don’t need ads or a website to start.


Try these instead:
• Post a short offer on Facebook groups for bloggers, Etsy sellers, or coaches.
• Send personalized DMs like:
“Hey! I noticed your Pinterest boards could use a little reorganization — would you like me to help you optimize them for visibility and engagement?”
• Create a Pinterest VA profile on Upwork or Fiverr.
• Use LinkedIn to connect with small business owners who use Pinterest for marketing.


💡 Bonus Tip: Show before-and-after board screenshots on your own Pinterest profile — it’s the best portfolio you can have.


Step 7: Offer Packages (and Look Professional)


Once you get your first few clients, stop charging hourly.


Instead, offer service packages like:


✨ Pinterest Board Cleanup – $75
• Remove irrelevant pins
• Rename boards with keywords
• Create new board covers


✨ Full Pinterest Optimization – $200
• 10 board redesigns
• Keyword-rich descriptions
• 50 pin schedule setup


✨ Monthly Management – $250+
• Weekly posting
• Board updates
• Analytics reports


These packages make your business look polished — and help you earn more in less time.


Step 8: Turn It Into a Real Side Hustle


Once I realized how easy it was to find clients and stay consistent, I turned this into a steady side hustle.


I now manage Pinterest accounts for a few creators — working about 10–15 hours a week — and earn an average of $1,000/month.


That’s for doing something I actually enjoy.


The best part? I can do it while watching Netflix or sitting at a coffee shop. ☕


Step 9: Why This Works in 2025


Pinterest is still one of the most underrated platforms for businesses.


And as it keeps growing, more entrepreneurs will realize they need help staying organized — which means more opportunities for people like you.


This side hustle is perfect if you:
• Love organization and creativity
• Enjoy working alone
• Want flexible income from home


It’s low-stress, low-cost, and beginner-friendly — the perfect entry point into the online world.


Final Thoughts: Your Pinterest Habit Could Be Paying You


The same time you spend scrolling through Pinterest could become your new paycheck.


All it takes is a little structure, a Canva account, and confidence to offer your help.


Because someone out there has messy boards and no time — and they’re willing to pay you $25/hour to fix it.


So instead of just pinning ideas, start monetizing them.
Your Pinterest hobby might just turn into your next income stream. 💻